CMRG

Communication and Marketing Research Group Limited (CMRG) is an independent Marketing Consultancy firm based in Lagos, Nigeria. Incorporated in 1999, the firm had since commenced operations with a mission to excel through provision of quality research services delivered on time.

Organizational Structure >Executive/Client Service

Organization Structure

>Sample size/Analysis

>Timing/Cost

Clients

Vision

In order to facilitate operational efficiency and coherence, the company is divided into four main departments. These are; Executive/Client Service, Data Collection/Field, Data Processing and Administrative.

Executive/Client Service Department

• This is segmented into 2 divisions via; Quantitative and Qualitative Research departments. Each is headed by an experience Research Director/Group Head

• The Executive Dept. consists of 5 full –fledged Research Executives and a consultant. Their academic background range from Mass Communication to Sociology, Economics, Computer Science and Statistics.

• Each Research Director has a minimum of 13 years cognate research experience [see profile]

• Each Executive dept consists of a multi disciplinary and multi-linguistic team of executives with research experience ranging from between 3 and 5 years.